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- May 17, 2019
Women rate meat eating men as more attractive due to perceiving them as more masculine (Timeo et al. 2018) • /s/BlackPillScience
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So men eat meat to appear more masculine. Not eating meat or anything that comes from animals is viewed as a feminine trait. And by not eating meat or animal products you say "I do care about my health, I don't want to die". As a man, that feels emasculating. That's why people don't go vegan. Eating meat gives off the impression of a masculine, not-giving-a-fuck attitude. Eating meat is another coping mechanism from men who have hope that by becoming dark triad they will get laid.Eating meat makes you sexy: Conformity to dietary gender norms and attractiveness.
Timeo, Susanna,Suitner, Caterina
Timeo, S., & Suitner, C. (2018). Eating meat makes you sexy: Conformity to dietary gender norms and attractiveness. Psychology of Men & Masculinity, 19(3), 418–429. https://doi.org/10.1037/men0000119
Past research has highlighted links between meat consumption and masculine gender role norms such that meat consumers are generally attributed more masculine traits than their vegetable-consuming counterparts. However, the direct link between gender roles and men’s food choices has been somewhat neglected in the literature. Three studies conducted in Italy investigated this link between meat and masculinity. Studies 1 and 2 analyzed female mating preference for vegetarian and omnivorous partners, confirming that women preferred omnivorous men (Study 1 and 2), rated them as more attractive (Study 1 and 2), and felt more positive about them (Study 1) than vegetarians. Moreover Study 2 showed that the attribution of masculinity mediated this relationship, such that vegetarian men were considered less attractive because they were perceived as less masculine. Study 3 tested the relationship between the endorsement of food-related gender norms and food choices in a sample of Italian men. The results showed that men who perceived vegetarianism as feminine preferred meat-based dishes for themselves and expected their female partners to choose vegetarian dishes. Together, these findings show that gender role norms prescribing that men eat meat are actively maintained by both women and men and do in fact guide men’s food choices. (PsycINFO Database Record (c) 2018 APA, all rights reserved)